The Safaricom Youth Orchestra is an exciting musical project launched by the late CEO Bob Collymore in April 2014. It brings together 70 children ages between 10 and 17 years from different backgrounds united by music.

Safaricom PLC has contracted The Art of Music to run the Safaricom Youth Orchestra. The Art of Music provides the administrative framework for the orchestra from running yearly auditions, arranging weekly rehearsals, hiring of teaching and support staff and instrument care.